Enrico Coveri Aftershave & Men's Fragrance

Enrico Coveri was born in 1952 in Prato, Italy. He is the prestigious fashion designer responsible for the brand of the same name established in Florence. Coveri entered the fashion industry with the support of his mother, who sold sewing machines and encouraged the young Enrico to become a model. In 1977 Coveri debuted his first collection for women in Paris, followed by the corresponding men's line. During the 80's, the brand grew and created different lines, including Enrico Coveri shoes, children's clothes and a denim collection. Most importantly they completed their spectrum of products with a series of excellent fragrances.

In 1987, he was awarded the prestigious Grande Medaille de Vermail to honour his achievements in fashion, and he has also received many Italian fashion awards - a street in Florence even bears his name!

In 1990, Coveri passed away after a battle with cancer. He was only 38 at the time but his legacy remains thanks to the management of the Coveri family. His sister, Silvana succeeded him as CEO of the company and later on his nephew became the Creative Director that recovered his You Young Coveri fashion line with a new twist.

Enrico Coveri fragrances for men started getting released earlier than the female scents, with Enrico Coveri pour Homme, a woody and aromatic fragrance for men with nutmeg, geranium and musk being released in 1984. The brand has also created woody fragrances such as Kinky You Young Coveri Homme, with rosemary, grapefruit and melon.